Wednesday, April 6, 2011

Kimora Lee Simmons Love Me Fragrance



Kimora Lee Simmons has unveiled the latest addition to her dazzling fragrance portfolio: Baby Phat L♥V ME by Kimora Lee Simmons. The perfect fusion of sweetness and strength, passion and perseverance, L♥V ME is a confident and playful scent housed in a bold, statement-making bottle.

This powerful, flirtatious fragrance captures the essence of feminine strength and says to the world, “LOVE ME for the essence of who I am… Admire me for my strength and spirit. Cherish me for my passion and drive. Respect me for my aspirations that DARE ME to dream. What’s most important is that you LOVE ME …for me.”

The Oriental Musk fragrance opens with a fresh fusion of Apricot Blossom, Tangerine, and Passion Fruit that unfolds into an exotic floral bouquet of Frangipani Blossom, Jasmine Petals and Tiger Orchid with a soft, sensual drydown of Vanilla Blossom and Sandalwood. Complete with eye-catching fuchsia packaging and inspirational messaging, Baby Phat L♥V ME by Kimora Lee Simmons celebrates independent girls who aren’t afraid to follow their hearts and live each day as an adventure.

Baby Phat L♥V ME (1.0 oz) retails for $28 in select stores nationwide, such as Walmart, Walgreens, CVS, Kohl’s and Kmart.

Wondering about the Kimora Lee Simmons and Baby Phat split and how the fragrance has both the Baby Phat name and Kimora's on it? I know I was, well here is the deal. It basically boils down to a licensor issue. Baby Phat is still licensed and partially owned by Coty Fragrances and Kimora is still associated with the brand through Coty.