Here is the thing, while we love doing our own product testing and providing you guys with reviews, we were not the chemistry wiz like the writers over at The Beauty Brains. If you really want to know why a certain products works and get behind the marketing ploys by learning how exactly the ingredients work then you should really check their site out or buy their new book, Can You Get Hooked on Lip Balm?: Top Cosmetic Scientists Answer Your Questions about the Lotions, Potions and Other Beauty Products You Use Every Day
As soon as I started reading the book, I was hooked! That's probably because they start right out with hair care dispelling myths and even bashing some super popular brands. When I say "bashing" I really mean breaking down their marketing tricks and giving the real deal to consumers. The book is in a really simple and easy to read format that allows you to skip around, read things you want to know about, and skip others to read for another time. It's great! I highly recommend you check it out before you buy another cosmetic item.